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VESPA "STYLE AND PASSION" BOOK BY VALERIO BONI AND STEFANO CORDARA
The Vespa scooter is not only a means of transport, but a true icon. In celebration of Vespa's 75th anniversary, Vespa: Style and Passion is the lavishly illustrated official history of the legendary scooters and the culture.
Introduced by Piaggio in 1946 with the model 98, Vespa enjoyed quick success. The scooters’ diminutive size and affordability were perfect for promoting postwar mobility. But all the best designs, it would also be highly imitated, destined for icon status. From Piaggio’s origins to the first Vespa prototypes to today's forward-looking Elettrica model, Vespa: Style and Passion is the ultimate retrospective of this beloved brand.
A rich selection of pictures includes hundreds of studio images of the most significant models from throughout Vespa history—including classics like the Faro Basso 125 (as used in Roman Holiday), GS, Super Sprint 90, Primavera, and Rally 200, as well as period advertisements, rare archival photographs, and images of Vespas in popular culture and motorsport. Mod culture, perhaps most responsible for spreading scooter culture, is also given its due with images of customized Vespas.
Vespa: Style and Passion is an amazing tribute to the iconic Vespa brand, no better way to celebrate 75 years of Vespa than having this setting on your coffee table.
Measures 12 inches by 10 inches (1 inch thick) HARD back book 223 heavy glossy color pages.
