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Vespa Apple Sticker Chi Vespa mangia le mele

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(Actual Item May Vary from Image)

Ref. Number: ST77


Item Description

Vespa "Apple" Sticker. Measures 3 inches tall by 2 inches wide.

So what's the big deal with this apple logo and Vespa, did they strike some awesome deal with Apple computers.

Well...No not really this is from a very popular Italian Vespa advertising slogan from the late 1960's, "Chi Vespa mangia le mele". Which translates to 'He who Vespas eats apples', so since everyone eats apples everyone should also ride Vespas.

This makes perfect sense to me and it did work very well as in the 1970's everyone in Italy owned a Vespa scooter from young to old.

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